“EFFECTIVE COMMUNICATION FOR BUSINESS TRANSFORMATION” WORKSHOP FOR ENTREPRENEURS

Maria Dini Gilang Prathivi; Wisnu Sakti Dewobroto; Jessie Lumoring

doi:10.47492/eamal.v4i2.3253

Maria Dini Gilang Prathivi Podomoro University
Wisnu Sakti Dewobroto Podomoro University
Jessie Lumoring Podomoro University

DOI: https://doi.org/10.47492/eamal.v4i2.3253

Keywords: Business Communication, Entrepreneurship, Business Workshop, Small and Medium Business

Abstract

Through active collaboration between the Entrepreneur Hub Ministry of Cooperation and Small and Medium-Sized Businesses, business owners, and Japri Kreatif as the speaker, a participatory approach was taken to identify the primary business communication needs and develop local, context-appropriate solutions in the Bandung region. Workshops and group discussions are used to provide workshop participants with knowledge about improving communication skills to help their business reach its goals.

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